Exploring the wide range of BPO services offered in India

Infosearch BPO
6 min readSep 10, 2024

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Infosearch BPO Services is a leading BPO services provider for Global businesses. Infosearch offers various services that are discussed in this article.

Business process outsourcing or BPO has emerged as one of the fastest growing industries of India with the country offering various services across global business sectors. These services are aimed at helping businesses outsource and off-balance sheet non-strategic and non-essential activities at a cheaper cost. Below is an exploration of the extensive range of BPO services offered in India:

1. Customer Support Services

Voice support (call centers): Inbound and outbound voice-based customer support services including answering customer’s queries, resolving their grievances, technical support and tele sales from the field of operation for Indian BPOs.

Non-voice support (chat & email): India plays the crucial role where the non-voice support through the Live Chat which involves helping the customers in solving their problems and answering their queries through the email.

2. General IT & Technical Support

Helpdesk support: Some of the given Indian BPOs include outsourced IT helpdesk services, helping the users, and resolving software problems, configuration issues, questions, etc.

Network management: To remotely supervising and sustaining the network assets with little disruptions to its overall functioning.

Data center management: Some prominent ones include- Data center management involves specialized companies that run Data centers efficiently in India and manage as well as optimize the functioning and maintenance of IT landscapes.

3. Finance & Accounting Services

Accounts payable and receivable: Through the processing of payments, generation, tracking and collections, Indian BPOs help to maintain and/or improve the payment cycle of businesses.

Payroll processing: Managing payroll processes, including pay, deductions, reporting taxes and employees’ benefits.

Financial reporting: Offering and delivering actuarial and analytical solutions supported by logic and mathematical computations with specific reference to the financial area.

Taxation services: Assistance in tax consultancy and advisory, filing of taxes, and observance of the legal requirements of taxation within the country and other parts of the world.

4. Human Resources (HR) Outsourcing

Recruitment process outsourcing (RPO): Indian BPOs are responsible for all the processes involved in selection and recruitment of a candidate starting from sourcing, initial selection all the way to the interview session and finally joining the company.

Payroll and benefits administration: Conducting various employees’ remunerations including their wages, taxes, and other entitlements such as medical and retirement benefits among others.

Employee data management: The storage of employee’s records as well as the performance appraisals, training records.

Compliance and policy administration: This is because organizations can utilize it to check compliance to labor laws and corporation rules.

5. Data Management Services

Data entry services: Some of the specific activities that are typical of Indian BPOs are in the area of data conversion as data entry; this involves keying data from paper or electronic formats into the system.

Data cleansing and enrichment: Promoting the organization of business data for efficiency in the retrieval and usage a business data in the decision-making process.

Data mining and analytics: Data mining which entails making useful information from huge datasets and giving recommendations for business operations.

6. Healthcare BPO Services

Medical billing and coding: Some of the Medical billing services are Insurance claim submission, coding of medical procedures, and payment follow- up that Indian BPOs provide.

Healthcare data management: Documentation and record keeping, patients’ charts, electronic medical records/health information technology and insurance forms.

Revenue cycle management (RCM): Managing the money management cycle of a healthcare provider; from registration and incoming payment to submission and rejection of a claim.

7. Knowledge Process Outsourcing (KPO)

Market research and analysis: Gathering detailed market information, sharing and analyzing competitors and business information to support a company’s planning.

Legal process outsourcing (LPO): Legal support services to include but not limited research, drafting of contracts, compliance matters, applications for patents & management of intellectual property.

Financial analysis and risk management: Providing sophisticated financial services which include investment advice, risk management and portfolio administration services.

8. Digital Marketing and Advertising Services

Some of the services offered in digital marketing and advertising include: Digital Strategy and Planning: This is the initial stage of the digital process where customers’ needs, business goals, and objectives are identified to give an outcome of a digital marketing plan.

Search engine optimization (SEO): SEO is among the services, Indian BPOs provide to enhance the position of a website in search engine results thus increasing traffic.

Social media management: Social media management and optimization of businesses’ handles on the various social networking sites such as Facebook, Twitter, Instagram, and LinkedIn.

Pay-per-click (PPC) advertising: Co-ordinating paid advertising on search engines and the social tools with a view of raising Click Through Rates and Return on Investment.

Content creation: Creating blog entries and articles, videos and graphics and other modes of content for marketing.

9. E-commerce and Retail Support

Order processing and fulfillment: Among them are order management starting from the order placement, delivery, and returns management.

Customer support for e-commerce: Utilizing customer care services to attend to inquiries that customers may have in regard to a product or order, payment or delivery among others.

Inventory management: Co-ordinating the stock, orders, and reordering activities in a way that will not interfere with efficient functioning.

10. Back-Office Operations

Administrative support: Indian BPOs are involved in back-office solutions which include, appointment fixing, processing of paperwork and clerical jobs.

Document management: Ensuring that key business documents are well stored, digitalized and retrievable at the shortest time possible.

Transaction processing: Processing large quantities of fast business transactions including claim processing, ordering and payment verifications.

11. Supply Chain and Logistics Management

Maintenance and supply chain and logistics management play the most vital roles while delivering high-quality service to the end-users.

Order tracking and inventory control: As a great number of inventories is managed through IT systems, the tracking of inventory levels, the control of shipments and the delivery of products is a crucial process.

Vendor management: Suppliers’ relations, purchase order management, and goods availability coordination.

Logistics support: Supply chain and logistics management including optimizing transportation of goods and products, freight forwarding services, custom clearance procedure as well as storage and distribution facilities.

12. Banking and Financial Services

Mortgage processing: Oversee of the mortgage life cycle application, from the submission of mortgage application through underwriting, verification, and approval.

Credit card processing: This includes cases requiring credit card application verifications, credit card approvals as well as Credit card transactions constantly monitoring.

Fraud detection and prevention: Supervision of transactions with the aim at detecting and limiting fraud in the sphere of banking and financial services.

13. Telecommunication Services

Billing and collections: Some of the responsibilities include: Customer billing management, collections and handling of any issues arising from the services that are offered by the telecommunication firms.

Technical support for telecom products: Providing customer care services concerning technical assistance as to telecom related products which include mobile phones, internet and cable.

14. Research and Development outsourcing

The concept of outsourcing is multi-faceted and when it comes to Research & Development or more commonly abbreviated as R & D outsourcing it can still hold same meanings in context.

Product development: Here the research, the prototyping and testing can help the company in coming up with new products.

Market and consumer research: Offering consultancies to the businesses by conducting market surveys and research to identify buyers’ behaviors, preferences, and trends.

15. Travel and Hospitality Services

Booking and reservations management: In the following areas managing booking for hotels, flights, and car rentals as well as responding to customers’ inquiries regarding their trip.

Loyalty program management: Customer retention and enhancement of carrier’s frequent flyer programs, hotel and travel company databases.

Travel itinerary planning: A travel agency has the role of selling travel related services to customers who seek for the specialized services of the agency.

16. Creative Services

Graphic design and multimedia: Some of these ‘Vision Steering’ services offered by Indian BPOs entail graphic designing, animation, and multimedia production targeting marketing, branding, and product development.

Content writing: To avail of the Content Creation Services; reasons such as writing articles, blogs, press releases, website content, etc.

Conclusion

The current BPO industry in India presents a wide horizon of services ranging from IT, finance, healthcare, client servicing amongst others. Easy availability of talent pool, cost competitiveness and round the clock operations make the off shoring more attractive and developed country like this country is favorable for outsourcing of routine and specialized jobs. These services therefore enable organizations to outsource their functions in order to gain efficiency and effectiveness as well as leverage on professional service providers and innovative equipment with a view to eliminating unnecessary functioning and channel resources to core operations.

How to contact Infosearch to outsource your BPO services?

Website: https://www.infosearchbpo.com/contact.php

Email: enquiries(@)infosearchbpo.)com

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Infosearch BPO
Infosearch BPO

Written by Infosearch BPO

Annotation, Data Management, BPO & Call Centre Services. Website: https://www.infosearchbpo.com

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